A person posing in a dark, graffiti-covered tunnel, wearing a black short-sleeve crop top and wide-leg brown plaid trousers.

the autumn collection

the fairy tale becomes grounded with the change of the weather

shop autumn drop

the brand

for the ones who stayed

ever & after is reimagining alt clothing for the grown woman who never left the culture. feminine designs on classic streetwear looks. dark, lush, made to hold its shape long after the fairy tale ends.

read our story

autumn drop

 full collection
A person viewed from behind wearing a dark gray hoodie with a large white graphic print on the back, paired with dark sweatpants and white sneakers, standing in front of a graffiti-covered wall.
Sale

dream state sweats set

dream state sweats set
$120.00 USD $155.00 USD

bestsellers

bestsellers
A person viewed from behind wearing a dark gray hoodie with a large white graphic print on the back, paired with dark sweatpants and white sneakers, standing in front of a graffiti-covered wall.
Sale

dream state sweats set

dream state sweats set
$120.00 USD $155.00 USD
in the stars oversized tee - limited edition halloween

in the stars oversized tee - limited edition halloween

in the stars oversized tee - limited edition halloween
$50.00 USD
eternal cropped button-up

eternal cropped button-up

eternal cropped button-up
$58.00 USD
A black acid-wash t-shirt with a gray graphic of a moth containing a skull, a crescent moon, and stars on the chest. The t-shirt is laid flat on a textured concrete background.

drawn to dark oversized tee

drawn to dark oversized tee
$46.00 USD
A person viewed from behind wearing a dark gray hoodie with a large white graphic print on the back, paired with dark sweatpants and white sneakers, standing in front of a graffiti-covered wall.
Sale

dream state sweats set

dream state sweats set
$120.00 USD $155.00 USD

heavyweight quality

garment-dyed streetwear built to last. nothing flimsy, nothing cheap.

made to order

printed when you buy it. every piece is made with intention.

designed with depth

for the ones who feel everything deeply and dress like it.

leaving soon

 leaving soon
Black denim jacket with a bird and moon design on a concrete surface
Sale

the known crop button-up

the known crop button-up
$54.40 USD $64.00 USD
A black cropped t-shirt with a small white skull graphic on the left chest, laid flat on a textured concrete background. The brand name 'pure of liar' is visible on the inner neck label and next to the graphic.
Sale

decay crop tee

decay crop tee
$39.10 USD $46.00 USD
A black cropped t-shirt with the word 'arrived' printed in white script across the chest, laid flat on a textured concrete surface.
Sale

arrived crop tee

arrived crop tee
$39.10 USD $46.00 USD
A distressed off-white cropped t-shirt with a circular graphic and text on the left chest, laid flat on a textured gray concrete surface.
Sale

limen distressed boxy tee

limen distressed boxy tee
$42.50 USD $50.00 USD
Black denim jacket with a bird and moon design on a concrete surface
Sale

the known crop button-up

the known crop button-up
$54.40 USD $64.00 USD

join the after

new drops and exclusive discounts

get $10 off your first order of $65+

as seen on her - find more on tiktok & instagram: @everandaftr

A woman with dark hair and glasses stands in a tiled bathroom wearing a faded brown graphic t-shirt with a large moth design on the front.

@halloweenstephanie
A woman with dark hair and black glasses posing outdoors in a gray graphic t-shirt and black pants, with trees and a wooden fence in the background.

@halloweenstephanie
A woman stands in a room wearing a light gray graphic t-shirt with a black and yellow rose design and black-and-white checkered pants. She is posed in front of a pink wall with a black clothing rack and a dark wooden dresser.

@brittanylovesbats_

A person wearing a light beige graphic t-shirt with a large moth and skull design on the front, standing in a home interior.
A person viewed from behind wearing a faded black graphic sweatshirt with a large white anatomical heart and floral design on the back, paired with black leggings and black-and-white sneakers in an indoor room.

@the_corvus_collective
A black hoodie and matching black t-shirt hanging on a rack against a dark background. Both garments feature a large white moth graphic with a crescent moon and star above it, with the t-shirt also displaying the text 'ever & aer' below the graphic.

what she's saying

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